rifle powder
seasonings

Creative Direction

UX/UI

Management

Marketing Strategy

Branding

Creative Design

Adobe Creative Suite

Graphic Design

Leadership

Project Management

Client Management

Collaboration

Communication

Problem-Solving

Rifle Powder is a small batch seasoning company based in the heart of Texas, dedicated to crafting high-quality, artisanal spice blends. Each batch is carefully hand-mixed using locally sourced ingredients to ensure freshness and exceptional flavor. With a passion for bold and authentic Texan flavors, My job was to create a brand styling that was able to scale with the direction of the company while maintaining the functionality of the products to ensure they stood out from the competition.

With updated branding in place we chose to change the voice to reflect a more youthful and fun style.